A bookmark of the much loved Pan Bookshop in Fulham, London. In late 1997 its landlord accepted a high offer from a grocer and the bookshop 'went dark' (or is it that only for restaurants?) after 32 years trading. The shop's blog is still up and has many commiserations in the comments field - 'best bookshop in London,' 'irreplaceable' and a fulsome piece from Vogue food writer Arabella Boxer (cook books were one of its specialities.) One customer writes: " I will refuse to step foot in whatever shop might replace it - heavens forbid another Carluccio or Starbucks or bar serving caperinias - I would launch a hunger strike if I thought it would do any good."
It seems that by the mid 1990s the area (now known as 'The Beach') was moving away from book culture to cafes, food and delis. The book mark is probably from the 1970s as the 01 number was current then. The Pan Books pink symbol is interesting and one imagines at some point it was full of Pan paperbacks (now quite collectable) although latterly it was owned by Macmillan. Macmillan blamed "tough market conditions, a decline in the overall trading of independent bookshops combined with an expensive high street location in Chelsea" for the closure.